It all boils down to this…..

After reading alllllllllllllllllllllllll the blog posts that give marketing advice on alllllllllllllllll those topics, after buying allllllllllllllllll the courses and instructional material, after getting allllllllllllll the software and related what-not available on that promises to help you get more traffic, increase profits or whatever, after alllllllllllll the time spent networking, there are still a few things you need to make sure that you have a chance for success at the world of online marketing. They are providing value to your customers, having something to offer your customers and promoting what it is that you have to offer. Without this, things will be pretty much at a standstill until you do.

Earlier this year I attended a conference in Las Vegas and the featured speaker said something to the effect that you have to throw your plate of noodles up against the wall.   Some of them may stick, the majority may not.   But at least You need to take what it is that you have and put it out to the “universe” in order for a chance to take place that it will be received.   In other words, no one will know what it is that you have until you let them know what you are offering.

Now granted, it is prudent to learn to do things in a fashion that will get you the best results for your effort and you also want to be efficient at what you do.   I have always felt that the more you do something combined with incorporating the learning process in search of ways to do things better will eventually get you the results or outcome that you are looking for.   In one of the networks I belong to, someone submitted a post asking for advice on which of two courses that were mentioned would be better.   Another member responded to the effect that he should stop buying courses and just begin his marketing efforts. Unless there is some implementation (you can call it “taking action”) taking place, there won’t be an outcome.

So after you have spent whatever amount of time on reading, consulting, networking or studying that you feel is necessary to at least get things moving in the right direction, meaning that you have something to offer and you know how to promote it, stop right then and there and start marketing.   If you are currently just starting out from scratch and don’t know where to begin, take a look at my site www.taoofonlinemarketing.com.   I set it up with the intent of illustrating an easy approach to finding out what it needed to get started with Internet marketing.  You will be the final judge to see whether or not it works for you.  Take the time as you progress to evaluate your actions and see what it is you need to differently. If you make any mistakes (I have made plenty!), be sure to learn from them and move to doing things better from that point forward.

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